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Services Copywriting Proofreading & Editing Copy Critique Consulting FAQ

 

Copy Critique


Copy Critique provides an objective review of a direct response package, script, marketing communications collateral (finance plan, corporate report, brochures, press releases, ads, newsletters, etc.) magazine ad, fundraising package or educational guide.

You can have our team critique either an existing piece or a draft of copy in progress. It's up to you.

When you order a Copy Critique, you get a written report of two or more single-spaced, typed pages that analyzes your copy in detail. You will be told what's good about it and what works...what doesn't work... what should be changed...and how. The critique covers copy, design, strategy, and offer. It also includes specific directions for revisions and rewriting, even though we do not write or rewrite copy for you under this arrangement.

A Copy Critique is ideal for clients who want a "second opinion" on a piece of copy, or who need new ideas to inject life into an existing package that's no longer working. It also enables you to sample our services at far less cost than you'd pay to have Dave Kent write your copy from scratch.

Learn More about DKC Copy Critique services

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"His copywriting skills are great. He takes a lot of time researching, he's well-versed in a number of highly proven copywriting techniques…He's consistent, diligent, and totally honest in his work. If you're looking for more results, outstanding copy, and a serious team player, I highly recommend David for your next project. " - Joshua Boswell, Kansas City, MO

“David is a very committed and talented writer. I have worked with many writers in my career and none hold a candle to his initiative, his ability to dive into and understand engineered products and deliver a final product on time and under budget.” - Deron Austin, VP of Marketing, Lectrus Corp.,
Chattanooga, TN

 

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